Advertising Age - The Media Guy

Watch a Ridiculously Charming Fan Video for Sonic Drive-In

A video titled "I Love Sonic" was posted on YouTube yesterday, but it's exploding today after landing on Reddit's home page.

A Few Grim Truths About Media Right Now (and One Happy One)

As Ad Age's "Media Guy," it's technically my job to try to make sense of the media world. Here's a quick download of what I've figured out lately.

Ad Age Reports That HuffPo Reports That Hollywood Life Reports That Us Weekly Reports ...

When one site picks up the information of another site that got it from yet another source, web reporting becomes little more than a game of telephone.

Fab.com Sold 20,000 Magazine Subscriptions Last Month

We know Apple's newsstand helps sales of magazines' app editions. Here's an example of a promising new channel for print-subscription sales: daily-deals sites.

Kardashian Magazine and American Media Inc.: The Most Promising Marriage Since ... Kim and Kris!

Remember American Media's oddball deal with Arnold Schwarzenegger? It seems like the Kardashians do.

AddThis: Facebook Makes Up 52% of Sharing on the Web

Facebook is the means for more than half of all sharing across the web, data from sharing platform AddThis suggest. Twitter is much smaller but grew 577%.

The Year's Most Epic Media Feuds

From Bill Keller vs. Arianna Huffington to a sassy teen tweeter, the best battles of 2011.

When Web Surfers Save An Article to 'Read It Later,' Do TheyReally... Read It Later?

People most often use Read It Later to save how-to articles, but what do they actually read later? Usually passions such as sports, news and gaming.

Gawker Media's Lifehacker Rules List of 'Most Saved' Authors on Read It Later

See the most-saved authors on Read It Later, which surpassed 4 million users yesterday.

Even the FTC Can't Stop Facebook's Mad Rush Toward Total Information Awareness

Facebook is reportedly getting serious about floating an IPO that would value the company at $100 billion, and it's happening just as Facebook seems more focused on exploiting users in increasingly creepy ways.

We Said We Were Sorry on YouTube! What Else Do You Want From Us?!

If you're like me, you're super excited about the 100 new YouTube channels born of just-announced partnerships with professional content producers. But it strikes me that YouTube's new partnerships miss out on one huge and growing genre of professionally produced content: the corporate apology video.