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MediaDailyNews: Google Has New Format For Mobile Maps Ads
Google has introduced a new ad format for search that appears in Google Maps for Mobile. It offers all the targeting capabilities that Maps provides, like GPS and triangulation.
On Media: Digital Titans Keep Their Business Heads In The Cloud
The titans who make it possible to access unlimited music, video and text on a postage stamp-sized player or a sleek iPad are rapidly shifting away from costly legacy structures and business models. They prefer to spend time in the cloud, where services, software and content are delivered via the Internet
MediaDailyNews: Yahoo, Vestal Bring WebTV To Europe
Continuing the rush by Internet companies to work themselves into future technology of television sets, Yahoo! has made a deal with the Vestal Group, a large TV manufacturer with the biggest share of TV sets in Europe. The deal will build out Yahoo! Connected TV, integrating TV apps into new Internet-connected TV sets.
MediaDailyNews: No Cord Cutting: ESPN3.com Strictly For TWC Subscribers
The deal with TWC gives Disney a chance to reach TWC's huge customer base with ESPN3, propelling ad sales on the site. The bulk of the 12.7 million TWC homes with TV are now potential users. And a heavy portion of Bright House's 2.4 million customers are eligible as well.
Digital Outsider: Gasoline Fight: GSTV Sues Outcast
Perhaps the best measure of industry maturity is when people start suing each other. By that standard, it seems digital out-of-home video advertising has come of age. Last month brought one of the medium's first major legal slap-fights, with Gas Station TV suing rival Outcast and a former vice-president of sales at NBCU for allegedly stealing trade secrets
MediaDailyNews: ATandT U Adds 19 Spanish-Language Channels
ATandT has expanded the list of Spanish-language viewing options available to customers with the addition of 19 new Spanish-language channels to its ATandT U TV lineup.
MediaDailyNews: Nielsen Projects More Hispanic TV Households
Hispanic TV homes will rise 3%, or 400,000, to 13.4 million for the 2010-2011 broadcast season. Nielsen says this represents 40% of 1 million U.S. TV homes that will be added this season. The 3% hike is higher than the 2.3% gain in Hispanic homes for the 2009-2010 broadcast season.
TV Watch: Flow Of TV Biz Info Goes Everywhere -- Is That Good?
Virtually everyone wants to be a video mogul -- especially these days, when we may believe we have enough inside information to make it happen. That lone gunman in the Discovery Communications lobby had an idea about a reality TV show. Who doesn't? Apparently he had a bigger problem with rejection -- and other stuff.
MediaDailyNews: Dateline Dollars: Vivendi Gains $2B From Comcast/NBC Venture
As government regulators review the proposed Comcast-NBC Universal joint venture, top executives at the French company that stands to benefit: $2 billion is coming Vivendi's way this month, since the transaction did not close by Oct. 1.
MediaDailyNews: Calling All Cars! More Have Satellite Radio
Satellite radio and navigation systems are continuing to make inroads in the U.S. automobile market, up 66% this year, according to J.D. Power and Associates, which tracks the penetration of various audio technologies as part of its comprehensive survey of market trends.
MediaDailyNews: Flixster, NCM Partner To Reach Movie Fans Multiplatform
Flixster and National CineMedia are joining in a cross-platform movie content and advertising alliance, allowing marketers to reach movie fans in theaters, online and via mobile devices. The deal will also provide Flixster with its first consumer marketing campaign, courtesy of NCM's cinema ad network.
MediaDailyNews: BP Triples Ad Spend After Deepwater Disaster, Incurs Political Wrath
The devastating Gulf Coast oil spill has increased the coffers of media companies and angered one Florida congresswoman. BP has told Congress that it spent $93.4 million in advertising from April through July, more than three times what it spent a year ago in the span.
Research Brief: Who's That Talking?
According to a recent Nielsen analysis of mobile use, African-Americans use the most cellphone voice minutes every month, averaging more than 1,300. Hispanics are the next most talkative group, at 826 minutes a month. And, even Asians/Pacific Islanders, with 692 average monthly minutes, talk more than Whites, who use roughly 647 voice minutes a month.
Online Media Daily: That Will Be One Buck, Please
All right, all you "privacy advocates," exposand#233;-minded journalists and general whiners about cookie tracking -- get out your wallets, for the price of content has been handed down from Mt. Cupertino to the prophet Job(s) and saith the lawd, that price will be .99.
Around the Net In Media: ATandT/Hallmark: Still No Talks...Or Carriage
Around the Net In Media: FTC Subpoenas 48 Food Companies Marketing To Kids
Around the Net In Media: Has Murdoch's 'Times' Pay Wall Paid Off?
Around the Net In Media: Apple, Google To Clash Over Music
Around the Net In Media: Is Martha Stewart The New Barbara Walters?
MediaDailyNews: 'MasterChef,' 'Big Brother' Cook Up Wins
Nielsen final Wednesday results show that Fox and its two hours of "MasterChef" gave the network a 2.0 rating/6.3 share among 18-49 -- just edging CBS' 2.0/6.0 and NBC's 1.9/6.0. 'Big Brother' continues to be the No. 1 show of the night.
MediaDailyNews: Sprite, NBA Look For Best Slam Dunker
Sprite is sponsoring the last leg of a nationwide NBA contest to pick top amateur dunkers.
MediaDailyNews: Sprint, Ford Partner For 'ControlTV' Web Show
Ford's Fiesta compact car is getting a star turn in a new Web-TV program that looks to be a cross between a 20something reality show and "Subservient Chicken."
MediaDailyNews: PlayJam Ups Usage On Connected TV Games
TV games network PlayJam is set to become a global leader in connected TV games. Currently available in millions of homes worldwide, PlayJam reveals conversion rates from free to pay players of 56%, with a unique repeat games purchase per month of 4.8.
MediaDailyNews: Mag Bag: 'Gourmet' Makes Partial Print Comeback
After being folded by Conde Nast last October, Gourmet is creeping back, first with a series of new Gourmet-branded digital offerings, and more recently, with new print products for the newsstand. But there's no word so far on a possible return for the defunct (but much-beloved) epicurean magazine itself.
MediaDailyNews: Letterman Blackmailer Freed From Jail
The former television producer who tried to blackmail David Letterman was is out of jail after four months.